Dockers: Wear The Pants!

Last week, i attended the Dockers fashion show at Neo, a restaurant located in the heart of KL City Centre. The venue chosen was really interesting; first, welcoming us with its bright, red chinese lanterns hung above a tiled staircase, then walking through the entrance, complete with a mix of wooden & cemented floors, wooden framed glass doors, a unique chandelier, polished wooden tables & chairs. Also not forgetting that little touch on beautiful greenery of pretty, zen looking trees that can be seen just after walking through the entrance. Very chic & cozy, definitely a suitable place for gatherings, parties & lazy weekends with your dear ones.

Ok, i should stop describing about the restaurant & just let me go back to our main topic, Dockers! =P


Click the logo for more!

With its new global ad campaign, "Wear the Pants", Dockers takes a fresh approach by focusing on what made them famous, khakis for men. The brand's mission in revitalizing the casual pants category, sends out a call to manhood by encouraging men to Wear the Pants again.

So there I was attending the fashion show, checking out the surroundings, being around with the media, taking photos but this time, i'm capturing fashion for men!! Interesting??...hehe.

Nas, the emcee

The media

Goodie bags

Then the show started with male models doing the masculine catwalks on the mini runway.

Dockers is committed to make the khaki as a must have item in the modern man's wardrobe. Now with a choice of fit, colour and style, Dockers has stylish options for work, outing or hanging out. The new khakis offers a fresh and distinctly grown up alternative.

Friends, Hariz & Sahilah

The Signature khakis, available in four colours (RM168.00), are now available at all Dockers stores in Malaysia, which include stylish options of thinner-weight cottons, patterned pants, cutoff shorts and streamlined cargo pants in the coming months.

Versatile. Essential Style. Day to Night. Monday to Sunday.
Khaki is the new black & definitely the in thing.

Luv Luv

Logo & info sourced from Dockers